MailChimp Vs ConvertKit In 2022 Comparison Review The Battle That Will Decide E-mail Marketing
MailChimp and ConvertKit are two of the most popular email marketing platforms today. Both helped thousands start their online business and make money via email marketing. They take pride in delivering high-quality service to customers at an affordable price. But what will it look like in 2022? In this post, I will compare MailChimp vs ConvertKit in an honest 2022 review. And also predict which one will be better and why.
Will there ever be a clear winner in the battle of
email marketing services, MailChimp, or ConvertKit? In this article, I will do a
comparison review of these two services and try to answer this question.
MailChimp and ConvertKit are two of the most
popular email providers on the market today. But which is best? And “best”
means different things to different people. To a beginner, it’s all about
ease-of-use, and to an experienced marketer, it might be better features or
better value for money. So what really is the difference between MailChimp and
ConvertKit? What are their strengths and weaknesses? What do other famous
online marketers prefer? How does this compare to your own experience? Let’s
explore these questions and more in this review.
Both MailChimp and ConvertKit are great email marketing tools.
MailChimp is the clear winner in terms of design,
usability, and overall experience, but with a few shortcomings. ConvertKit has
an amazing editor with many advanced features and integrations, but it's simply
not as user-friendly as MailChimp. Overall, both tools offer great value for
money - you can't go wrong with either one. But if you're looking for
simplicity and ease of use, MailChimp is the clear winner. If you're looking
for more advanced features and more control over your email marketing
campaigns, ConvertKit may be a better choice.
We are often asked to review and compare MailChimp
vs ConvertKit. In this article, we will outline the key differences between
these two email marketing tools in order to help you choose the right one for
your business.
Let's begin with a brief overview of each tool.
MailChimp Review
MailChimp is an email marketing service that allows
you to send newsletters and other types of campaigns to your contacts through
its easy-to-use interface. The service also includes mobile apps so you can
track your campaign's performance on your phone or tablet. MailChimp has 2
pricing plans: Forever Free and Monthly Paid. Forever free is free forever, but
it includes a 2,000 subscriber limit and 12,000 total emails per month. If you
want more subscribers or emails, then you'll need to upgrade to their monthly
membership plan at $10/month (billed annually).
ConvertKit Review
ConvertKit offers similar features like MailChimp and
can also be used to send newsletters and manage email lists. However, it has
some significant advantages over MailChimp that we will detail below.
ConvertKit provides unlimited subscribers, unlimited emails sent per month, and
allows you to create multiple forms with their app. They also have an On the
minus side, because this service is so new, there are fewer third-party apps
available to work with it. For example, there aren't any available for
automating drip campaigns, so if that's something you want to use, you'll need
to stick with MailChimp for now.
Conversion kits are a powerful tool.
Conversion kits are a powerful tool. It helped me to
improve my online business and make profitable relationships with my clients. I
have everything I need now, from an automated sales process to an autoresponder. I
don't know what else I could ask for. Thank you for the great solution!
I am surprised by how many features there are in
the program for such a tiny price. You get so many things here that I didn't
even know about until I tried them myself. The support team is always quick to
send feedback, and they react quickly to customers' requests. I am satisfied
with everything about Conversion kits, and you can be sure that you won't be
disappointed if you try them out.
Conversion kits are a powerful tool. It is so easy
to create a beautiful landing page. I can create a page in 30 mins. The best part
of this software is you can integrate with any autoresponder service like
Aweber, Mailchimp, SendGrid, etc. Conversion kits feature some awesome tools
like a lead magnet, landing pages, membership sites, sales pages, thank you pages, etc. This is the only platform that gives you all those excellent tools in one
place. I am highly recommending conversion kits for every online business.
Just give it a try and you will love it.
We can help you decide if you should switch from MailChimp to Convertkit in 2022
ConvertKit seems to be getting more attention
lately. They are the hot new thing, and everyone is talking about them. This
can make it harder to understand what Convertkit really is, and how it differs
from MailChimp.
If you are wondering if you should switch from
MailChimp to Convertkit in 2022, I will try to lay it out as clearly as
possible below. I helped one of my clients switch from MailChimp to ConvertKit
in 2017 and they have been very happy with the results since then, so I have
some experience with both of these email marketing platforms. And because I
have direct experience with both platforms, we can help you decide if you
should switch from MailChimp to Convertkit in 2022.
But now, there are some serious competitors on the
scene - including ConvertKit, Drip, Active Campaign, and others. We're going to
take a look at all of these services, but today we're focusing on Mailchimp vs
ConvertKit. If you want to skip my detailed reviews and just see the pros and
cons at a glance, click here to jump down to the summary table. Otherwise, read
on for our full review of Mailchimp vs ConvertKit in depth.
MailChimp and Convertkit are the two leaders in the
email marketing industry. Both have been around for almost a decade, and both have
thousands of satisfied customers. But how do they compare? We're going to look
at the two services, one at a time, and compare them in five important areas:
- 1. Features
- 2. Ease of Use
- 3. Customer Support
- 4. Value
- 5. Future Proofing
4 Things To Know About The Future Of Mailchimp And ConvertKit
1. ConvertKit has said they are going to be
integrating Mailchimp's API into its platform. This is a big deal and will
likely lead to many new features for ConvertKit users.
2. Mailchimp is focused on growing its business
by providing a ton of new features for its current users, with an emphasis on
email templates and landing pages.
3. Both companies have been unusually transparent
when it comes to talking about the future of their company and its direction.
This can be confusing if you're looking to make a decision this year, but I
think it will bode well for both companies in the long run as they attract
customers who really want to know what's up next.
4. It seems like both companies are working hard to
grow their user bases and expand their product offerings (ConvertKit has
recently expanded into courses and automation, Mailchimp has recently expanded
into landing pages). Which makes sense--both are competing for your email
marketing business, so why wouldn't they try harder than ever to win?
If you are a small blogger, there is a good chance
that you will be considering MailChimp to be your email marketing service.
However, if you are not aware of ConvertKit, it might be worth looking into.
Around the globe, many bloggers and businesses are
already using ConvertKit to send out their newsletters. It has been around
since 2013 and has reached over 33,000 customers. What makes ConvertKit
different from other email marketing services? Here are four things you should
know about the future of this software in 2022.
MailChimp keeps its pricing simple but not good
MailChimp is the most user-friendly email marketing
tool on the market, and it keeps its pricing strategy as simple as its email
campaigns.
MailChimp's pricing is based on two factors: how many subscribers you have, and how often you send emails to your list.
ConvertKit's pricing is a little more you start with one plan, which costs $29/month and limits you to 500
subscribers. For every additional 500 subscribers you want, it costs an
additional $10/month; for example, if you want a total of 1,500 subscribers it
will cost you $49/month.
This means that if you have 2,500 subscribers it would cost you $79/month
This focus on customer service has paid off: in 2012 they had their biggest year ever with over 200% growth; this continued into 2013 when they grew another 142%. As of mid-2014, they have over 900,000 customers sending over 10 billion emails per month.
Why will Mailchimp lose its dominance?
Mailchimp vs Convertkit in 2022 review:
Mailchimp will lose dominance over the email
service market. The primary reason for this is that Mailchimp has a large
overhead due to its large workforce and it doesn't rely on automation. The main
reason for the latter is that it still uses mostly manual methods of sending
out emails. As a result, it is slow, which makes it less appealing to the
customers who want fast response times.
I believe there will be a shift to more automation in the next few years and Mailchimp will not be able to keep up with this trend. Another reason that could present itself is that Mailchimp focuses on small businesses, and not big businesses or super big businesses like Google, Amazon, or Apple. This means that it won't have the funds or resources needed to compete with those giants when automation becomes more prevalent.
But Mailchimp's success will be its downfall. Its
dominance in the email-marketing space will inevitably attract the attention of
regulators in the European Union. They'll start investigating whether they're
abusing their market power by putting competitors at a disadvantage, or worse,
by forcing small businesses to use Mailchimp because they can't find a suitable
alternative. You don't have to be cynical to expect that it's only Mailchimp's
good luck that kept this from happening already.
If I were running a competing service, I'd position
myself as the alternative to Mailchimp—the one tool with everything you need
for email marketing without any of the things you have done
Why will ConvertKit dominate?
ConvertKit is a tool that makes it easy to sell
books, music, or anything else you can imagine. And MailChimp is crowded with
features and very easy to use.
Why will ConvertKit dominate? MailChimp has been
around for 15 years and their customers love them. But MailChimp is a crowded
tool; their market share will stagnate and eventually decline.
ConvertKit will take over the lead because:**
ConvertKit takes a different approach to email
marketing, and I believe their approach will win out. Mailchimp and similar
products are designed to make it easy to create an email newsletter (if you
want a very basic version for free, MailChimp is great). But what if you want
more than that?
ConvertKit was designed with an eye towards the
future of email marketing. They don't view themselves just as an email
newsletter service, but as a software application for running your entire email
business.
The reason ConvertKit is going to dominate is that
the world has changed. It's no longer about getting people to sign up for your
list (though that still happens), it's about making money from your list. You
are not sending them emails; they are sending you money.
With ConvertKit, when someone buys something from
you, their email address gets automatically added to your list. That is not
true of any other product I'm aware of. With ConvertKit, you can send them
follow-up emails when they buy something else (I do this with my books; when
someone buys one book in a series, I offer them the rest at a discount).
Who has the best features?
MailChimp vs ConvertKit in 2022: A Review and
Comparison of Two Great Email Service Providers.
After analyzing their features, I have to say
MailChimp wins my choice for best email marketing service. The basic plan is
free, and they have a ton of features, integrations, and options. The email
templates they let you create are all very nice looking, but they are not very
easy to customize. In any case, I found them to be more than enough for small
businesses and bloggers.
In terms of customer service quality, I think both
companies offer the same level of support – good but not great. However,
ConvertKit definitely wins the popularity contest. It is also a better choice
if you plan on creating more than one or two campaigns a month because
MailChimp has a limit on how many campaigns you can create per month (which was
around 12 for me).
ConvertKit has some nice additional features that
MailChimp lacks, such as automatic double opt-in when someone subscribes to
your list via an email form on your site. ConvertKit also has some nice
automation that MailChimp does not yet offer (such as automatically adding
people to a specific segment when they fill out a form on your site).
The MailChimp vs convertkit comparison has been
going on for a while now. Today I am going to weigh in on the topic and tell
you which one I think is better. But before I do that, let me just give you a
bit of background information on these two email marketing platforms.
The two platforms are both email marketing services
that let you create and send emails to your audience or subscribers. The main
difference between them is that Mailchimp is free and convertkit costs money.
Convertkit also offers more features than Mailchimp, but then again it's not free.
So if you have a small business or blog, then you might want to stick with the
free version.
But if you are running a big enterprise, you'll
need the paid upgrade in order to take advantage of all the features and
functionalities of convertkit."
Who has the best support?
ConvertKit has the best support of any of the email
marketing providers we've seen. MailChimp is usually in second.
MailChimp is one of the oldest email marketing
companies. It has a lot of features and integrations but has had problems with
some of its features in the past. ConvertKit is a newer email marketing
company, and has fewer features but is easier to use and has better customer
support. In 2022 I think ConvertKit will be bigger than MailChimp. Here's why:
MailChimp is a widely used email marketing service. ConvertKit is a widely used
email marketing service. MailChimp has been around longer. ConvertKit was
started by a guy who was frustrated by what he felt to be the limitations of
MailChimp.
Who has the overall better value for money?
ConvertKit is a lot easier and more intuitive to use than Mailchimp. While ConvertKit has built-in automation and allows you to segment your list and do a lot more behind the scenes, Mailchimp has a simpler interface that is easy to use for creating newsletters and campaigns.
ConvertKit allows you to integrate with Zapier,
which allows you to do some pretty cool automation. You can also create your
own automation using a coding language called Lua. Mailchimp's automation is
not as powerful, but they are still useful
ConvertKit is a newer company than MailChimp, but
it has made some great strides in the email marketing field and comes with rave
reviews from many users. On the other hand, MailChimp has been around for many
years and has a lot more users, so it's likely to have more resources at its
disposal.
The design of MailChimp may not be as eye-catching
as ConvertKit's, but it is still professional-looking and easy to use. Both
platforms offer drag and drop campaign assembly, an API and third-party app
integration, unlimited emails to your subscribers, personalized templates, and a
free plan that gives you 2,000 subscribers (though you only get 12,000 emails
per month).
Which service has more customization options?
This software is also very user-friendly. It is
simple to figure out how to use this software without much instruction or help
from others. As soon as you install it, you can start creating newsletters
right away. There are a number of great tutorials and videos online if you have
any questions regarding the use of this product.
The only thing that I wish was better about
ConvertKit was that it offered more customization options for both the forms
and the website builder; however, with what it does provide now, it is probably
one of the best services out there for bloggers or small businesses who want a
professional-looking email newsletter with little hassle or expense.
ConvertKit is a powerful email marketing automation
service for bloggers and online businesses. It's an all-in-one solution that
allows you to create automated email workflows, segment subscribers based on
actions they take, build forms, landing pages, and more.
the benefits of paid services
MailChimp and ConvertKit are both great success
stories of online business. They have a lot in common: they started around the
same time, they do about the same volume of business, and their target audience
is about the same size.
The big difference between them is that MailChimp
started out as a freemium product, and ConvertKit started out as a paid
product. If you look at the MailChimp homepage today, it is still mostly free
services; if you look at the ConvertKit homepage, it is all paid services.
With that in mind, here's how I think things will
go down in 2022.
MailChimp is the most popular email marketing
service on the internet, but ConvertKit is catching up. This post explains why
you should consider paying for a MailChimp alternative like ConvertKit.
Both services are great, but there are some
features that MailChimp doesn't offer. At the end of this review, I'll give you
a quick rundown of two competing plans so you can decide for yourself which one
will be best for your business needs.
MailChimp
MailChimp is free for up to 2000 subscribers and
12000 emails per month. For anything more than that, they have a paid plan
starting at $10/month.
Pros
- Great interface - super clean, easy to use,
intuitive
- Automation rules - this feature only works with
paid accounts ($10/month) but it's worth it if you're sending emails out on a
regular basis
- Templates - You can choose from dozens of
pre-made templates or design your own templates to use as building blocks for
future email campaigns. More importantly, these templates are responsive so
they look good on mobile devices.
- Segments - If you want to target certain people in your audience with different emails based on their interests
WordPress integration
ConvertKit is a good service. Their WordPress
integration is pretty good, but not yet perfect. It's hard to beat MailChimp at
that game. They have more than a decade of experience with WordPress and they
haven't done a bad job of making it work well.
If you've not tried ConvertKit yet, go ahead and do
so. And if you have already tried them, then I recommend you give MailChimp
another look in 2022.**
Mailchimp vs convertkit in 2022 review
I've been a user of Mailchimp for several years,
but I'm starting to think it's time to switch over to convertkit.
I've been a user of Mailchimp for several years,
but I'm starting to think it's time to switch over to convertkit. I have a free
account with both and have been using them for different things.
Mailchimp is used to send newsletters and organize
email lists. It has a really nice drag-and-drop interface that is great for
beginners. It's easy to set up an account and get going right away. I also like
their templates, although they are not as elegant as those available on
convertkit.
It can be difficult, however, to integrate your
emails with the rest of your site. You can only add one link in the footer of
each email, which is frustrating when you want multiple links in there. And if
you want to link back from your own website to your email list signup page, you
need a separate widget or code snippet for that, depending on your theme. Their
recent redesign makes integration even more difficult as some options are now
hidden behind drop-down menus.
ConvertKit Sends Automated Emails
ConvertKit allows you to create automated emails
based on people's actions. If a subscriber buys a product or adds something to
their cart, you can send them an email thanking them for their purchase. If
someone subscribes to your newsletter through your Facebook page, you can send
them a welcome email. The automated emails are completely customizable, so you
can include information specific to the customer you are sending the email to.
ConvertKit Tracks Conversions
ConvertKit tracks all of your conversions (such as
purchases) in one place. You can also see when someone has unsubscribed or
completed an action (like adding something to their shopping cart). This allows
you to dig deeper into your analytics data
ConvertKit
One thing that ConvertKit gets right is its very
clear pricing plan. You can get started with their free plan, which includes up
to 500 subscribers, and then pay $10/month per additional 1,000 subscribers. This
makes it easy to figure out what your costs will be.
MailChimp
MailChimp is going to be around in 2022, but it's
not going to be number one. That will probably belong to ConvertKit. But you
don't need to worry about that. You can use MailChimp. It will work fine, and
if you want to move to ConvertKit down the line, you can do that too.
The main reason I think ConvertKit will be on top
in 2022 is that they've been faster than MailChimp at adding features people
want. They have a better tagging system, more flexible automation rules,
and a handful of other features that are sometimes important for bloggers.
I think the main reason I'm using ConvertKit for blogging instead of MailChimp is that it's easier for me to get stuff done in it. It's not perfect, but it's more pleasant for me to use every day.
Free plan features of Mailchimp and ConvertKit
The MailChimp vs convertkit review is one of the
most common questions asked by email marketers.
The free plan features of Mailchimp and ConvertKit
are different in many ways.
Here is a detailed comparison:
ConvertKit Features:
* Free account comes with 2,000 subscribers and
they can send 12,000 emails per month.
* ConvertKit offers unlimited tags and segments.
* You can create video opt-in pages with LeadPages
(see the lead pages review) integration.
* It has a powerful automation engine.
* It supports social sharing buttons for Facebook,
Twitter, Google+.
* You can integrate ConvertKit with Gmail, Outlook, Office 365, and other email providers.
How to choose the right e-mail marketing software for you
It's a good
thing you're reading this because the options are confusing. To start with,
there are three main kinds of e-mail marketing software:
Are you
looking for a new email marketing software? Are you wondering whether you
should use ConvertKit or MailChimp? If the answer is yes, you're in the right
place. Either one of these email service providers can serve your needs, so it
just comes down to which one will best suit your specific business.
Nowadays,
you can find more than a dozen companies that offer email marketing services.
Regardless of the size of your business or your requirements, there is always
an email marketing service that meets your needs and budget.
As the
number of providers grows, it gets increasingly difficult to choose the right
one for you. So, how to make a smart decision? In this article, I will compare
MailChimp and ConvertKit – the two most popular email marketing platforms on the
market at the moment.
Who has better customer service?
If you need
a simple, easy email service with a limited number of features, MailChimp is a
good choice. There are many ways to do it simply and easily. MailChimp's way
involves an uncommon level of customer-service friendliness. The price is
right, too.
But if
you're looking for more complicated automation and more sophisticated design,
ConvertKit might be for you. It's not quite as friendly as MailChimp, but it's
better designed, has more automation options, and costs less.
With both
services, you can use the free version forever, then pay a monthly or annual
fee to get more features. Free users get very limited functionality, but if all
you want is a few emails sent every once in a while to non-paying subscribers,
that should be enough.
Still not
sure? Sign up for both and try them out. You can use ConvertKit for a month
before deciding whether to pay for it; MailChimp lets you keep your account for
up to 30 days at no charge in case you change your mind about which service
works best for you.
MailChimp
prices start at $10/month for up to 2,000 subscribers. ConvertKit is $29/month
for 12,000 subscribers.
Which one is better?
Differences between MailChimp and ConvertKit
MailChimp
has a larger user base. MailChimp has been around longer. MailChimp has more
add-ons. ConvertKit has better stats reporting. ConvertKit has better support.
Which one should I pick?
If you
already have an audience then go for MailChimp. If your audience isn't too much
bigger than 12,000 then you can use ConvertKit but if it is bigger than that
you might want to go with a different email provider like GetResponse or
ActiveCampaign.
In 2022 the
winner will be ConvertKit because they have a lower cost and higher features.
The loser will be Mailchimp because they don't have enough new features and
their cost is too high."
User experience
MailChimp is
simple to use and works well, but it still feels like a product you would buy
from someone who is just starting out. On the other hand, ConvertKit comes
across as a mature, well-funded company with a knowledgeable team.
The user
interface and editor are much better in ConvertKit. If you've ever tried using
MailChimp (even if you didn't even create an account), then you know that
they're not at all intuitive and they take some getting used to. MailChimp
makes learning the platform and its editor more difficult than it needs to
be.
ConvertKit's
editor is very easy to use and doesn't have any unnecessary features or
clutter. It's also mobile-friendly and responsive, which is increasingly
important for email marketing platforms these days.
Email automation
ConvertKit
is a MailChimp competitor that has really taken off in the last few years. It's
a very solid email platform with a lot of great features.
There are
lots of options when it comes to email marketing software, but after spending
some time with ConvertKit, I can say this is one of my new favorites.
I run
several email lists on both MailChimp and ConvertKit. I'm here to tell you why
I'm making the switch from MailChimp to ConvertKit.
MailChimp CONS
CONS:
- not free
for more than 2k subscribers (but you can always downgrade your account if you
have more)
- limited
templates (they are adding new ones every month though)
ConvertKit
PROS
ConvertKit
is great for bloggers and authors, but it can also be used for those who sell
digital or physical products.
Price:$29
per month (1 site), $49 per month (3 sites), $99 per month (unlimited sites)
You can have
unlimited subscribers and send an unlimited amount of emails via the free
version. It's also very easy to use with an intuitive interface. It has great
analytics to help you improve your open rates, click rates, and unsubscribes
rates (which ConvertKit calls bounces). And finally, it has excellent customer
service!
CONS:
you can't
add new subscribers past your limit without deleting someone to make room.
The monthly
price is a bit pricey. You can't have more than 2,500 subscribers without
upgrading to the paid version.
ConvertKit User Testimonial
1. I've used
MailChimp for years and it was great but I switched over to ConvertKit. This
review is a comparison of the two systems.
2. I was
looking for a tool to send out an email newsletter. My friend suggested I use
MailChimp, but another friend told me to use ConvertKit because it is way
better. So I signed up for both tools and tested them myself. After testing
them for a while, ConvertKit won hands down over MailChimp.
3. I spent
hours researching the best e-mail marketing tools for my business and I was
able to narrow it down to MailChimp and ConvertKit. I decided to give them both
a test drive for 30 days. I must say that ConvertKit blew me away.
Conclusion
So, is
ConvertKit for you? And what about MailChimp? It all comes down to personal
preference. If you’re looking for a super-flexible email system with the option
to create complex workflows, you’ll want to use ConvertKit. On the other hand,
if your business is just starting out, or you’re not sure what kind of emails
you need to send at present, MailChimp is an affordable option that will grow
with you as your business expands.
Both
Mailchimp and ConvertKit are great email marketing services. They have similar
features and are suitable for most businesses. However, there are some key
differences between them, and these will have a huge impact on your business.
These vary from pricing to the types of features offered and overall design.
ConvertKit is a relatively new player on the scene, but it aims to give
Mailchimp a run for its money with its intuitive design and many educational
resources. So which email marketing service should you choose to comment me which
one your favorites automation in 2022